Cristina Kountiou

With over 20 years of experience in the fashion industry, Cristina Kountiou is a driving force for sustainability and innovation in the world of fashion. Her journey from designer to sustainable solutions advocate has led her to become an expert in her field. She has taught at SCAD Hong Kong and The Polytechnic University which further demonstrates her commitment to shaping the next generation of fashion leaders. Kountiou’s recent roles as Director of Innovation and Sustainability at BBASE DESIGN LTD and Founder of REVIVE showcase her ongoing dedication. She has orchestrated projects redirecting waste to social impact initiatives, pioneered metaverse platforms, and established initiatives like the BOW Index, measuring sustainable impact in eyewear materials. Cristina Kountiou’s influence in fashion extends far beyond design. An advocate, catalyzing change and innovation in the pursuit of a more sustainable and dynamic fashion industry.

My Sustainability Goals for 2023:

1. Enhanced Sustainability Practices in Fashion Industry: encouraging fashion brands to adopt more sustainable practices.
2. Integration of Sustainability in Fashion Education
3. Collaboration with government and industry bodies
4. Promotion of circular fashion
5. Engagement with the community
6. Measurable Impact