Don Wan

Don WAN, a seasoned expert with over 30 years of comprehensive knowledge in industrial chemicals, global eco-regulations, and product manufacturing, founded Soilable, a brand dedicated to creating innovative products that balance user experience, sustainability, and corporate responsibility. Launched in 2019, Soilable addresses the market’s influx of misleading and green-washing products with its flagship product, the “Soilable Straw,” a next-generation paper straw designed for eco-conscious consumers. Today, Soilable’s product line has expanded to include disposable straws, stirrers, and paper cup seals, distributed across North America, Europe, Australia, Singapore, and beyond. WAN’s vision continues to drive Soilable’s commitment to sustainable innovation and environmental stewardship.

My Sustainability Goals for 2025:

Hong Kong has implemented regulations to curb disposable plastic tableware, driven by its diverse Asian culinary scene, including Cantonese, Japanese, and Thai cuisines, which demand disposables resistant to high temperatures, grease, and moisture. Innovations like leakproof plant-cellulose containers and durable paper-based seals are being tested and scaled here. Hong Kong is becoming a hub for this technology, sharing these sustainable solutions with other countries to address similar environmental and culinary needs globally.