The future of Beauty is WATERLESS

Global Water crisis – Water is life!
The scary facts: By 2025, an estimated 1.8 billion people will live in areas plagued by water scarcity, with two-thirds of the world’s population living in water-stressed regions. 785 million people in the world live without clean water.

That’s nearly 1 in 10 people worldwide. Or, twice the population of the United States. The majority live in isolated rural areas and spend hours every day walking to collect water for their family.

More than one-third of Africa’s population lacks access to safe drinking water.
Water scarcity can mean scarcity in availability due to physical shortage, or scarcity in access due to the failure of institutions to ensure a regular supply or due to a lack of adequate infrastructure. Water scarcity already affects every continent. Water use has been growing globally at more than twice the rate of population increase in the last century, and an increasing number of regions are reaching the limit at which water services can be sustainably delivered, especially in arid regions.

We all know water is a commodity we take for granted, but when water shortages hit, we realise how essential it is to our daily life.

Did you know that traditional beauty cleansing products contain 80-95 per cent water (Shampoos can be up 90% water, Micellar water or mist sprays can be up to 99% water…crazy!) and we often have to add more water when using them. Water is commonly being used as a ” cheap filler” in most beauty products.

At Dust & Glow we are pioneering beauty in a innovative powder form. It is Beauty & personal care re-imagined. We worked with a team of leading green chemistry scientists to develop the our unique range of powder based haircare & skincare. Every single formulation had to be re-engineered to only keep the essential. Finding the balance between product sensoriality, efficacy, safety & results wasn’t an easy task ( it took 18 months of R&D and 2 different labs to be exact) !

By completely removing the water from our formulas, we’ve also removed the need for chemical preservatives (water attracts bacteria) – creating cutting edge formulas that are ultra clean, 100% naturally-derived, genuinely sustainable and leave your hair & skin happy and healthy.

Waterless beauty reimagined in a powder form.

We have aligned with the UN Sustainable Goals (Goal 6: Clean water and sanitisation, goal 14: Life below water and goal 12: responsible consumption and production) to achieve a better and more sustainable future for all. With every purchase, Dust & Glow also donates 1% of sales to help bring clean water access to people in need.

The range is waterless, vegan, naturally- derived, cruelty-free, NZ made & low waste, Formulations are free from irritating surfactants, sulphates, silicones, animal actives, preservatives, allergens & fragrances.


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