This session explores strategies and initiatives that NGOs and Social Enterprises (SEs) can implement to attract, train, and empower young professionals and professionals-to-be. It also highlights how these organizations can leverage the unique skills, enthusiasm, and innovative perspectives of young talent to drive their vision and mission, fostering a new generation of impact-driven leaders.
Learnings
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Moderator
Dr. Anson Au Yeung
Assistant Dean (Undergraduate Studies)
Assistant Dean (Undergraduate Studies)
Dr. Anson Au Yeung is a Senior Lecturer in Finance and Assistant Dean for Undergraduate Studies at The Chinese University of Hong Kong (CUHK) Business School. He also holds prominent positions as Programme Director for two key programmes at the institution: Asian Business Studies (ABS) and International Business & Chinese Enterprise (IBCE).
Before joining CUHK, Dr. Au Yeung was a Visiting Assistant Professor at City University of Hong Kong and a Visiting Scholar at the Kellogg School of Management, Northwestern University. Dr. Au Yeung’s scholarly pursuits encompass a wide range of topics, with a particular emphasis on corporate finance, capital markets, and international finance.
Dr. Au Yeung’s teaching expertise spans a wide range of academic levels, including undergraduate and Executive MBA programmes. His dedication and excellence in teaching have been recognized through the Vice-Chancellor’s Exemplary Teaching Award.
Steven Tsoi
Co-Founder and CEO
SONOVA
SONOVA
Co-Founder and CEO
STEVEN TSOI
CEO & Co-Founder, SONOVA
Chief Impact Evangelist, Social Ventures Hong Kong
Steven Tsoi is the Co-Founder of SONOVA and the Chief Impact Evangelist at Social Ventures Hong Kong. SONOVA (sonova.com.hk) is a cause-marketing agency ally with Social Ventures Hong Kong (SVhk, sv-hk.org). Through strategic partnerships with NGOs, educational institutions, foundations, and private sectors, seamlessly integrate industry and cause, fostering a philanthropic synergy that drives impactful change.
Steven brings over 20 years of experience in the Hong Kong media scene and over 10 years of experience in the corporate sector as an corporate trainer to his current roles to drive social innovation through impact storytelling, creating shared value (CSV) corporate projects, and curating impact experiences. His portfolio of social impact projects includes EXTRA MILE (community investment project of Airport Authority Hong Kong), Trust Tomorrow Campaign (initiated under Swire’s 150th anniversary celebration), Home Is… (CSV initiative of Yip’s Chemical), 404 Not F_und?: Err-venger Academy (powered by HKBN CSI Fund), and JC InnoPower (Social Worker Fellowship Programme by the Hong Kong Jockey Club Charities Trust). Steven has advised numerous corporates and NGOs on media, PR, and communications to enable their social innovation ideas to reach a larger mainstream audience and accelerate the pace of social change for Hong Kong’s most pressing social issues.
Steven is a strong advocate for youth opportunities, believing that every youth has the potential to be a changemaker for a better tomorrow. He led the impact design and project development of several first-of-its-kind youth programmes in Hong Kong: Working Holiday@Lantau, Creative Beings@ Sham Shui Po, and Project MELO. –
BESGO, a program backed by CUHK Business School, aims to educate and inspire the next generation of change-makers on how social good, social innovation, and sustainable practices can shape businesses and society’s future. With activities like training workshops, talks, and real-world projects, BESGO helps deepen students’ understanding of social needs and sustainability issues. By connecting educators, business professionals, social innovators, and future change-makers, BESGO fosters collaboration and creates shared value towards building a better future for all.
Our sustainability goals for 2023:
Our initiative in accelerating sustainable development in Hong Kong:
BESGO has organized various activities to promote social innovation, social good, and sustainable practices. In the past, we have designed and produced teaching and learning materials, conducted seminars and workshops, and facilitated visits to community and social enterprises. We also published feature articles and teaching cases, and presented at local and international conferences. These initiatives aim to raise awareness, deepen understanding, and provide opportunities for students to create real impact and foster collaboration for a better future.