Mark Jackson

Mark founded Reputation Works to help businesses of all sizes build and enhance their reputations through storytelling with a particular focus on the complex challenge of communicating around sustainability.

Mark has more than 30 years’ experience of working with some of the world’s most renowned brands – including Google, Microsoft, Apple and American Express.

He is fluent in all aspects of communications: media relations, content creation, executive comms, employer branding and internal communications, crisis management, stakeholder engagement, activation and sponsorship.

My Sustainability Goals for 2025:

Climate change has been an accepted scientific fact for nearly sixty years. Despite this, we seem to be making little progress on climate change goals, or the wider Sustainable Development Goals. Some of this is the way organisations communicate and my goal for 2025 is to help them understand how to drive action, rather than fear.