Virginie has dedicated her career to purpose-driven organisations, fostering collaboration between corporations, government, and civil society to achieve Sustainable Development Goals.

Originally a journalist, Virginie turned to communications to leverage her professional skills in addressing society’s needs. From e-health to sustainable development, she helped raise awareness and drive change on critical issues as a Communications and Marketing professional. Before joining SVIHK, she played a pivotal role in fostering a shared value cluster that brings together academics, public bodies, and private companies to spearhead sustainability initiatives in transport and energy infrastructure.

Passionate about impact and innovation, Virginie brings her strategic and operational expertise to Shared Value Initiative.

Jenny Leung started to offer cultural tourism in Mexico in 2009 and is now the co-founder of a global culinary cultural-sharing platform – World Kitchen Club. The company offers live, global food & beverage events and virtual food tours, featuring chefs and mixologists, to foodies from all over the world. World Kitchen Club was founded for foodies during the 2020 at-home lockdowns. It currently advances Environmental, Social, and Governance (ESG) principles and Sustainable Development Goals (SDGs) by hosting educational food workshops for NGOs, corporates, schools and universities.

She embraces and delivers on sustainability. She has been a voluntary “Development Director” for the NGO “The Hummingfish Foundation”. Together, with the late founder Daniel Groshong, they used their creativity and relentless effort to help the people at Timor-Leste maintain sustainable well-being without damaging the environment. She also works on spreading the SDGs message through TEDx talks, SDG programs, and interactive sustainable culinary experiences. She is now a lecturer at the Chinese University of Hong Kong and external advisor for Hong Kong Metropolitan University.

My Sustainability Goals for 2024:

• Increase social awareness of SDG 12 (Responsible Production and Consumption) in Hong Kong.
• Promote diversity and inclusion through the exchange of culinary cultures globally, in support of SDG 5: Gender Equality and SDG 10: Reduced Inequalities

Matt Friedman is an international human trafficking expert with more than 30 years’ experience. He is CEO of The Mekong Club, an organization of Hong Kong’s leading businesses which have joined forces to help end all forms of modern slavery. Mr. Friedman previously worked for USAID and the United Nations in over 40 countries. Mr. Friedman offers technical advice to numerous governments, banks and corporations working to eliminate all forms of modern slavery and is the author of fifteen books. In 2017, Mr. Friedman won Asia’s prestigious “Communicator of the Year” Gold Award.

Strategic Growth & Sustainability Advocate

Having spent 25 years in the office furniture industry in the United Kingdom, Andy has recently joined the team at JEB Group, where he will based at the head office in Hong Kong office.

Andy is a passionate advocate for transformative change in the office interiors sector, consistently developing business strategies that align purpose with profits. Whilst his expertise primarily revolves around commercial furniture projects – delivering some of the UK’s flagship installations – he has also pioneered innovative solutions to promote sustainability within the built environment.

Andy developed a bespoke SaaS platform that tracked embodied carbon and its movement, whilst establishing a comprehensive circular furniture recycling facility that housed over 20000 items of second-hand office furniture. These initiatives were designed to simplify the adoption of circular practices, providing meaningful data insights to customers and highlighting the positive impacts of choosing circularity over traditional linear procurement models.

In addition to his professional achievements, Andy holds executive certifications in Business Sustainability Management from the University of Cambridge and Strategic Leadership from INSEAD.

My Sustainability Goals for 2024:

• Circularity – Emphasise design for disassembly and the principles of the circular economy through keeping products and materials in use and regenerating natural systems.
• Fostering a culture of sustainability – Education is at the heart of sustainable change. Increase exposure to climate related topics across the built environment sector so that we can shift mindsets to thinking differently about decisions we make.
• Improve waste management – with a focus on circularity, reuse. We need to make a ‘circular shift’ to focusing on reusing products and materials. Identifying what we really need at the outset, with regard to, what we already have.

Johnny Wei is the Head of Wholesale Banking for OCBC Hong Kong, overseeing the Bank’s corporate and commercial banking as well as financial institutions business franchise.
In 2016, Johnny joined OCBC Bank as Head of Corporate Banking. Following the management integration of OCBC Hong Kong Branch and OCBC Wing Hang Bank in 2021, Johnny was appointed as Head of Wholesale Banking for OCBC Hong Kong; and has further expanded his role as General Manager of OCBC Hong Kong Branch and Alternate Chief Executive Officer of OCBC Hong Kong in 2023.
A seasoned banker with over 30 years of experience in the financial industry, Johnny’s career includes a spell of over 20 years with Standard Chartered Bank; holding various senior positions including Managing Director & Head of Commercial Clients.
Johnny holds an MBA degree from Monash University, Australia, and a Bachelor of Social Science degree (majored in Economics) from University of Hong Kong and is a CPA Australia.
My Sustainability Goals for 2024:
For greater collaboration in Hong Kong to allow much needed capital to help sectors most in need with their transition to a sustainable low-carbon world.

Natalie Wu has joined Hongkong Land Limited since 2020. As the Head of Corporate Social Responisbility, she is responsible for the development and implementation of the Company’s corporate social responsibility (CSR) strategy and policy.

A seasoned CSR practitioner, Ms Wu has more than 25 years’ experience in managing CSR and communications functions at multinational firms in the APAC region. Prior to joining the Company, she was APAC Head of Global Inclusion and Corporate Citizenship at State Street, overseeing grantmaking, volunteering and community sponsorship programmes. Before then, she held senior positions in UBS’s Community Affairs team and at AIA where she managed the company’s corporate communications function and charitable foundation.

Virginie has dedicated her career to purpose-driven organisations, fostering collaboration between corporations, government, and civil society to achieve Sustainable Development Goals.

Originally a journalist, Virginie turned to communications to leverage her professional skills in addressing society’s needs. From e-health to sustainable development, she helped raise awareness and drive change on critical issues as a Communications and Marketing professional. Before joining SVIHK, she played a pivotal role in fostering a shared value cluster that brings together academics, public bodies, and private companies to spearhead sustainability initiatives in transport and energy infrastructure.

Passionate about impact and innovation, Virginie brings her strategic and operational expertise to Shared Value Initiative.

Francois-Xavier is Head of Strategic Growth, Collaboration, and Sustainability for HSBC Wealth and Personal Banking in Hong Kong. He is driving the ESG ambition in HK, which is to partner and equip with the local communities to create a sustainable impact.

My Sustainability Goals for 2024:

To raise customer awareness on the sustainability agenda and to help them to understand their sustainability impacts.

Amy has worked at Jardine Matheson Group companies for more than 30 years; she has held a variety of senior finance positions, mainly in the logistics sector. Amy Lam joined Hactl in 2015 as its Finance Director, and was promoted to Chief Financial Officer and an Executive Director in September 2021. After stepping down from these roles at the end of 2023, Amy was appointed Chief Sustainability Officer from January 2024, in which role she continues to head the company’s sustainability drive.

Hactl is a world-renowned cargo handling agent. Based in the single largest cargo handling facility in the world, the company is Hong Kong’s foremost independent handler – providing service to 100 of the world’s best-known airlines together with over 1000 of their freight agent customers.

Hactl is an acknowledged global leader in the handling sector, noted for driving excellence, best practice and innovation. It employs more than 2,000 staff.

Amy is a CPA in Hong Kong, a fellow member of the Chartered Institute of Management Accountants (UK), and a non-practising member of the Chinese Institute of Certified Public Accountants.

Emily drives corporate sustainability, communications strategies and implementations for Nan Fung Group. She advocates for Creating Shared Value (CSV) in the Group’s business lines.

Prior to joining Nan Fung Group, she was Assistant Manager, Public Affairs, Communications and Sustainability at The Coca-Cola Company. She supported corporate sustainability strategies and plans; led policy responses and executed engagement programs with partners, NGOs, industry leaders and other stakeholders to deliver sustainability goals.

From tackling the single-use plastics crisis to achieving net-zero, Emily has a passion for working with cross-industry players to embed corporate sustainability in the core of the business and contribute to the community.

My Sustainability Goals for 2024:

– Driving meaningful impact with tenants through the Group’s tenant-landlord engagement initiative Net Positive Lease

– Formulating “Sustainability as-a-service” model to our tenants and community partners

– Connecting with like-minded industry players to continuously exchange new ideas and collaborations

Mei Sze, an entrepreneur and performance wear designer from Hong Kong, founded TMS.SITE in 2021. Growing up in a blue-collar family with her father working in construction, she deeply understands the challenges faced by the heavy duty workers.

TMS.SITE is a human-centered business that improves workers’ lives by providing high-performance, sustainable workwear designed for hot conditions. Their globally available products have been tested and proven effective.

Mei Sze earned her menswear MA from the prestigious Royal College of Art and has researched PPE and workwear markets in China and the UK since 2016. She is internationally recognized for her work on workers’ safety and has been interviewed by IOSH, WWD, Vogue Business, Hypebeast and others.

Since 2023, Mei Sze’s team has conducted interviews and created videos featuring Hong Kong industrial workers, showcasing their diverse stories. These interviews have gained more than 270,000 views, turning TMS.SITE into a platform representing Hong Kong’s workforce.

Through innovative designs and a strong commitment to sustainability, Mei Sze is leading a workwear industry revolution while empowering workers worldwide.

My Sustainability Goals for 2024:

Here are two key changes I would hope to see in Hong Kong:
Sustainability:

Goal: Implement a Circular PPE Economy One change I would hope to see is the implementation of a circular PPE economy in Hong Kong. This would involve:
Establishing PPE take-back and refurbishment programs to enable the reuse and recycling of PPE materials.

Collaborating with manufacturers to design PPE products that are easily disassembled, repaired, and recycled at the end of their useful life.
Investing in the necessary collection and processing infrastructure to effectively recover and reprocess PPE waste.

Incentivizing the use of recycled and renewable materials in the production of new PPE.
Educating workers on proper PPE care, maintenance, and responsible disposal to support the circular economy.

By transitioning to a circular PPE economy, Hong Kong can significantly reduce waste, conserve resources, and minimize the environmental impact of PPE throughout its lifecycle.

Inclusive Workwear to Empower Workers:
Goal: Develop Ergonomic and Inclusive PPE Designs Another change I would hope to see is the development of ergonomic and inclusive PPE designs that empower workers. This would involve:
Conducting comprehensive user needs assessments to understand the unique requirements, preferences, and pain points of diverse workers across industries.

Incorporating ergonomic design principles to create PPE that is lightweight, comfortable, and minimizes fatigue and strain on the human body.
Providing adjustable features, modular components, and customization options to accommodate individual differences in physical characteristics and abilities.
Involving workers with disabilities and underrepresented groups in the design process to ensure their needs are adequately addressed.

Establishing inclusive design guidelines and evaluation criteria to ensure PPE designs are accessible and promote equitable access.

By prioritizing the development of ergonomic and inclusive PPE, Hong Kong can empower all workers, regardless of their physical characteristics or abilities, to work safely and comfortably, thereby enhancing their overall well-being and productivity.

Ada is currently a Project Principal at Second Stage, a newly formed social venture building company which invests financial and human capital in early stage companies with specific intention to make a positive impact to society and communities. She is also one of the Founding Directors of WYNG 43 Social Investment. Ada acted as CEO in one of its invested companies, Urban Spring, from 2015- 2022. She is a Certified ESG Analyst under EFFAs. Beyond her day job, her volunteer roles include being the co-chair of the board of Social Value International (a UK registered charity), one of a leading global network that pioneers in establishing impact measurement standards and trainings and a board member of Social Value Hong Kong (formerly The Hong Kong Institute of Social Impact Analysts), as well as a member of the Advisory Committee on Enhancing Employment of People with Disabilities under the Social Welfare Department of the Hong Kong Government. Prior to the above engagements, she was the Programme Director of the i2i (incubation to investment) program at SOW Asia. In her early career, Ada worked at a number of international financial institutions in Toronto, Tokyo, and Hong Kong with regional management responsibilities for over 15 years.

My Sustainability Goals for 2024:

Invest in 3 impact businesses and worked closely with them to scale their business model

Mr. Bishop is a Principal Lecturer at the University of Hong Kong and the International MBA Program at Fudan University, Shanghai. He has broad legal experience in the United States and across Asia, particularly China. Mr. Bishop has worked on major real estate, private equity, financing, and M&A deals, and participated in numerous negotiations in China, Hong Kong, and Taiwan. He has also acted as outside counsel in connection with various corporate, technology, life sciences and commercial matters for MNCs operating in Asia.

In addition to a robust private legal experience, Mr. Bishop focuses significant time on activities and programs providing direct benefit to the community. He consults companies about their ethics, CSR, pro bono, and social entrepreneurship initiatives, and is founder and director of multiple non-profit companies. He and his students are constantly looking for commercial solutions to complex societal problems.

Mr. Bishop adopts a multicultural approach to teaching, aiming to broaden the students’ perspectives and help them to apply complex analysis to real-world legal, ethical, and business problems.

Mr. Bishop won the Outstanding Teacher Award for his postgraduate teaching for the 2011-2012 academic year.

I currently serve as the Digital Customer Success Lead at Unifi3d, where I play a pivotal role in driving digital transformation for various fashion brands. With a focus on sustainability and efficiency, I support clients in integrating cutting-edge digital workflows that enhance operational performance and reduce environmental impact.

With over 25 years of extensive experience in the fashion industry, I bring a wealth of knowledge and expertise across multiple facets of the garment sector. I have held significant roles in renowned fashion brands, garment factories, textile mills, and trading companies, providing me with a comprehensive understanding of the industry’s intricacies.

Driven by a profound sense of purpose, Ada strives to inspire, enrich, and positively impact both people and the planet. As the Director of Social Impact at Rosewood Hong Kong, Ada is deeply committed to empowering individuals across the hotel’s entire ecosystem and embracing a sustainability approach that puts circular hospitality at the core of the business.

Ada builds strategic partnerships with the government, local communities, and diverse stakeholders to optimize the scale and impact of Rosewood’s multifaceted social impact initiatives. These programs span opportunity employment, inclusive hiring, sustainable sourcing, and environmental efforts under the Rosewood Empowers and Rosewood Sustains pillars.

Prior to joining Rosewood, Ada held social impact roles at Microsoft, CLP Power, AIA International, and Samsung Electronics, amassing over 15 years of experience in stakeholder engagement and cross-sector collaboration. She has worked extensively with the government, academic institutions, and non-governmental organizations to drive meaningful change.

Ada holds a Bachelor’s degree in Social Science (Psychology) from the University of Hong Kong and a Master of Business Administration (MBA) from The University of Adelaide. She is also a part-time instructor at the School of Continuing and Professional Studies at the Chinese University of Hong Kong, where she shares her expertise and passion for sustainable business practices.

Denise Wong is a Managing Director and co-head of the Sustainable Banking Group – Asia Pacific at Barclays based in Hong Kong. In this capacity, she focuses on understanding and supporting clients on their sustainability journey, providing holistic and strategic advice as they navigate the transition to a low carbon economy.

Denise has over 20 years of finance experience, most of which has been with Barclays in Hong Kong and New York. She was most recently a venture partner at a Silicon Valley-based venture capital fund and chief financial officer at one of Asia’s emerging alternative protein companies. Prior to that, Denise was with Barclays for 12 years, her last position being Head of Consumer & Retail, Asia Pacific ex-Japan Investment Banking.

Denise is a passionate advocate and champion for sustainability, diversity and inclusion, social entrepreneurship, and citizenship. She serves as senior sponsor for the Reach and Environmental networks at Barclays, held board and senior advisory positions at non-profit organisations and social enterprises, and spearheaded numerous successful shared value collaborations between corporates and NGOs in Hong Kong. Denise also volunteered her time as a mentor for Unreasonable Impact, Hong Kong University’s Lead for Life Character Leadership Programme, and Hong Kong University’s Entrepreneur Society.

Denise graduated from Yale University with a Bachelor of Arts degree in Economics.

Jeremy Sheldon, FRICS, HKIS (Managing Director, Leasing and Client Partnerships, APAC, JLL)
Jeremy has been at JLL for 34 years, starting in HK in 1990, before which he was based in the UK from 1986, with a former company. He is presently in charge of Office Leasing, transaction management and Client partnerships for APAC. He sits on the APAC board, the global IT SteerCo, and the Global Leasing Executive.
Over that time he has worked in various different roles, from Tenant representation in HK, then through APAC, to becoming the Business Development Director for all corporate clients, and then moving to NYC to start an International BD function in 2006 working for the global CEO. In 2009, he moved back to HK. He is responsible for Office Leasing and corporate client management for APAC, reporting to the APAC CEO. He has been focused on a series of business transformation initiatives that have included: Data Center leasing, a single APAC operating platform and Database system for the 14 country region, different operating leasing structures in India, China and SEA as well as sponsoring various standalone technology roll-outs.

In addition to his role as the Chairman of the British Chamber of Commerce in Hong Kong, former Chair of the RE committee, he is also an ex-officio member of the HK Association Committee, a former RICS examination member, a non-executive board member of a HK design company and sits on a variety of HK based business forums. He is just starting to mentor tech companies as part of the HKSTPI mentor program.

Kirti is Founder and Executive Director of Meraki Executive Search & Consulting Limited.
Meraki has a very clear strategy and purpose, to increase and improve female participation in the workforce at the most senior levels.

Kirti’s expertise is in leadership hiring and development of both Non-Executives and Executives across the Asia Pacific region. Kirti is a Physics & Chemistry graduate from University College London and has worked in Executive Search and Leadership Consulting for over 20 years.
Kirti is the pioneer behind the Women’s Directorship Programme, a joint-venture with The University of Hong Kong Business School. Kirti also leads the Meraki Network, an Executive Women’s network in the region, is a regular speaker and contributor to conferences and media relating to gender diversity in Asia and is an active member of the Women in Business Committee at the British Chamber in Hong Kong.
Kirti was named as one of the Global Top 50 Diversity Professionals in Industry by the Economist Magazine over multiple years and awarded AmCham’s Women of Influence, Champion for Women award in 2024.
Kirti is the mother to two amazing children who have also found their purpose at such a young age by representing HK at the Children’s General Assembly in Billund.

My Sustainability Goals for 2024:

Hong Kong has an opportunity to lead in Asia in terms of Women on Boards. The HKEX is the only exchange in the world to mandate the removal of all male boards.

HK issuers who choose to hire more than the required one female INED will benefit significantly from the amazing and diverse female talents we have in Hong Kong. In the UK for example, “one and done” appointment of female INED’s had a negligible impact on company performance. In the UK, companies in the top quartile for gender diversity are 15% more likely to outperform their industry peers. This research also evidenced that average employee productivity growth is higher for companies that employ three or more women at board level, compared to those that have just a single female director or none at all.

This demonstrates companies with greater female representation at board level are not only able to generate higher levels of productivity and profits, as measured by returns on equity, but also higher dividend payouts to investors. Perfect reason to hire more women on boards.

Donna is Senior Director, Sustainability Strategy & Operation, having appointed on 1 April 2024. Donna is part of the Prudential plc’s Sustainability team where her key responsibilities include strategic transformation of the Group’s sustainability priorities.

With over 20 years of experience, Donna joined Prudential in 2014 with focus on transformation & governance. Since 2022, she serves as a Member of the Board and Audit Committee Member for Prudential Laos.

Prior to joining Prudential, she spent over a decade in various finance management positions in major Australasian financial service companies. Donna is a Chartered Accountant where she is the Vice Chair for Hong Kong Council of Chartered Accountant Australia & New Zealand, and also Co-Chair of its ESG Committee. She is also the Strategy Chair for UNESCO Hong Kong Association GPC since 2019 and appointed as a member of the Business Advisory committee for Hong Kong Baptist University in 2022.

Donna holds a Global MBA from the University of Manchester and a Bachelor’s degree from the University of Auckland and University of Otago. She received further executive education from the Oxford Saïd Business School and Cambridge Judge Business School.

Sonal Chugani is the Diversity and Inclusion Lead at Cathay Pacific. She is responsible for creating and managing Cathay’s overall Diversity & Inclusion (D&I) strategy, framework, processes and programs with the aim to build a more diverse, equitable and inclusive workplace. Before joining Cathay Pacific, she was the Group Diversity & Inclusion Manager at John Swire & Sons (H.K.) Limited. She is a passionate advocate for D&I attending and speaking at various conferences and events. Prior to entering the field, Sonal worked in strategy and change management at major global retailers, and in marketing and business development in the legal industry.

Ulrike is a part of JLL’s APAC Transaction Management Leadership in Asia Pacific. She is based in Hong Kong, leading a growing team of Transaction Managers. She focuses on service quality to all JLL’s TM clients in Hong Kong, development of each team member and new client relationships.

She also chairs JLL’s Work Dynamics Geo Hong Kong, Korea, and Taiwan, working closely with the Executive team to define and deliver geo-specific strategic growth priorities and champion local product and marketing strategies.

Ulrike has in depth experience with large MNC’s across Asia, Pacific, Europe, Middle East, and Africa. She understands the corporate organization and how to manage both internal and external stakeholders to achieve their real estate goals. She has worked to create robust and efficient process and build integrated and highly motivated teams.

Throughout her career, Ulrike has successfully managed many types and levels of complexity of portfolios, strategies, and transactions. She also has successfully led Portfolio Optimization programs with ambitious glidepath savings for her clients and has participated in M&A and Divestiture programs across 3 continents.

My Sustainability Goals for 2024:

• Reduce single use plastics in personal life/ situations
• Use public transportation as often as possible
• Pass on unused clothes

David S. Lee is an award-winning teacher at HKU Business School active in the areas of ethics, fintech, leadership, and corporate governance.

Prior to joining HKU, David worked in finance and also has experience as a lawyer, in consulting, and working with entrepreneurial ventures. He routinely engages, advises, and works with global organizations, start-ups, and government entities. He is currently engaged in a variety of book and research projects, and his commentary and writing regularly appear in a variety of publications, including the Harvard Business Review.

David earned his J.D. from UCLA School of Law, master’s degrees from the London School of Economics and Political Science and Harvard University, completed post-graduate training at Cambridge, and his B.A. from Brigham Young University.

My Sustainability Goals for 2024:

• Meaningful goals and clear, effective policies related to waste management, recycling, and reuse policies
• Greater commitment to decarbonization, especially in the area of green transport, and overall improvements to more efficient and community friendly transportation management

Ivo is currently Vice-Chair of the ESG Committee at the British Chamber of Commerce and a member of the Sustainable Living Environment Committee at the Business Environment Council. He leads the development of corporate strategy at CLP Group in Hong Kong, reporting to the Chief Strategy, Sustainability and Governance Officer.

Ivo comes to the topic of ESG through his over 20 years of experience in the energy industry and passion for helping drive the transition to net-zero carbon emissions, which has led to roles across the UK, Europe, US and Hong Kong.

He is a Chartered Engineer and holds a Masters degree in Power Systems Engineering and Economics.

My Sustainability Goals for 2024:

1) Continued progress towards the city’s 2035 decarbonisation targets
2) An acceleration of the city’s recovery as a destination for international talent (incl. ESG talent)
3) Progress on approach to waste and recycling

Paddy has spent 20 years in the executive search and recruitment sectors with experience of working across multiple markets in the APAC region. At Acre he has overall responsibility for the growth of APAC business. He has relationships across the finance and commercial sectors, and has a specific focus on sustainable and impact investment. This includes working with banks, insurers, pension funds, investment managers, private debt, equity & real asset funds, family offices and foundations.

The changes I would hope to see in Hong Kong for 2024-2025 include:

1. Enhancing corporate governance for sustainability by ensuring that at least 70% of major corporations in Hong Kong adopt comprehensive sustainability reporting and set clear goals for 2025.
2. Investing in people and talent to embed sustainability into every business function, driving impactful change and equipping businesses with the knowledge and skills needed to transform their operations.
3. Reducing carbon emissions by implementing stringent policies around the use of renewable energy sources by promoting energy efficiency in buildings and supporting the transition to electric vehicles.

Haily has extensive experience in the field of corporate sustainability, including disclosures, strategy development, and stakeholder engagement. At Swire, she advises on key policies and developments related to sustainability and supports the implementation of the Group’s sustainability strategy, SwireTHRIVE, with a focus on managing water and supply chain impacts. She also manages the Group’s capacity building programmes and engagement strategy to further embed sustainability within the business.

My sustainability goals for 2024:

Enhance organisational sustainability fluency and literacy in support of SwireTHRIVE objectives.

Celina is an Account Director at LinkedIn with over a decade of experience consulting businesses in Hong Kong on talent planning, attraction, and development strategies. Three years ago, she took on the role of LinkedIn Hong Kong’s GoGreen Lead, sparking her passion for sustainability.

Drawing on her experience as LinkedIn’s internal sustainability advocate and utilizing the platform’s data and insights on the Green Skills and Economy, Celina is committed to expanding LinkedIn’s impact on creating a more sustainable and equitable future for both the environment and the workforce. She is particularly focused on driving conversations around the development of green skills, emphasizing the importance of professional and corporate capabilities in the transition towards a green economy.

My Sustainability Goals for 2024:

1. I hope to see “Sustainability” deeply integrated into all aspects of business operations, creating a ripple effect of Green-Related job opportunities across various levels and functions.

2.Employers to prioritize upskilling their workforce, not only in Sustainability principles but also in acquiring new skills essential for adapting to the evolving job requirements in the transition to a green economy.

3. An expanded perception and definition of “Green Jobs” to encompass a wider range of roles and industries, fostering a more inclusive and diverse workforce in sustainability efforts.

I am a Social Sustainability Professional with a focus on Diversity, Equity & Inclusion (DE&I). With cross-disciplinary knowledge in psychology and public health as well as multi-sector experience in academia, non-profit, and corporate, I support organizations through consulting, research, events, and programs to facilitate discussions and develop action plans on approaching DE&I and mental well-being as a social and business issue.

Grace Cheng is the founder and CEO of Agewhale. Inspired by her experience caring for her grandparents, she established Agewhale to assist families in navigating elder care. Her vision is for Agewhale to emerge as the leading social innovator in family caregiver support, transforming caregiving into a positive experience for all. Agewhale has received seed funding from the Hong Kong Science & Technology Parks Corporation and The Social Innovation and Entrepreneurship Development Fund.

Grace’s expertise in caregiving has been recognized through her invitation to speak at TEDxTinHauWomen 2023, her role as an advisor for Resolve’s Fellowship Program, and her participation in the Professional Fellows Program 2024 funded by the US Department of State.

Prior to founding Agewhale, Grace was the General Manager of the Fair Employment Agency, where she worked to reinvent the standards of the migrant domestic worker recruitment industry. Grace graduated from the University of Hong Kong with a Bachelor’s degree in Social Sciences.

My Sustainability Goals for 2024:

1. Improve the well-being of older persons and their family caregivers.
2. Advocate support for caregivers in the workplace to balance family responsibilities and career advancements.
3. Raise public awareness of the importance of proactive care planning.

Jennifer Choot is the Senior Manager, People Strategy, Talent Management, Inclusion, Equity & Diversity of Hongkong Land Limited. In her role, she collaborates with business leaders to build and develop strong and diverse talent pipelines, and design strategies to drive organizational effectiveness within a high-performing culture. In her IE&D role, she curates policies, events and has launched learning programs to foster a culture where everyone is valued, supported, and feels a sense of belonging.

Prior to her current role, Ms Choot was previously at Jardine Matheson where she reviewed and formulated talent and performance management practices. Before that, she was with Aon Hewitt, consulting clients on assessment and engagement projects, and was the lead of the Best Employers Programme.

Prof. Dannii Yeung is a professor of psychology from the Department of Social and Behavioural Sciences at City University of Hong Kong. She is a fellow of the Gerontological Society of American (GSA). Her research focuses on identifying effective means to improve the psychological well-being of middle-aged and older adults, including research projects on age-related changes in work motives and conflict management, age discrimination in the workplace, retirement planning, caregiving for frail older adults, interventions to promote volunteering and improve mental well-being of older adults. She has received research funding from the RGC General Research Fund, RGC Collaborative Research Fund, Public Policy Research Funding Scheme, and other funding sources to support her projects.

My Sustainability Goals for 2024:

To improve job opportunities and well-being for older workers; To increase working adults’ preparation for retirement; To reduce mental health problems of older people.

Brett is a Partner in Financial Services Technical Consulting practice at Ernst & Young Advisory Services Limited, with 25 years of experience across both consulting and in-house. He focuses on large, multi-year digital transformational programs with in-depth knowledge in packaged solutions such as SAP, ServiceNow, Workday, PegaSystems and Oracle. Brett has extensive in-house experience with a global UK bank, Australia’s largest bank and the largest Pan-Asian life insurer, along with Asia-pacific experience having lived and worked in Australia, Philippines, Malaysia, Singapore and Hong Kong. Brett is an active member of the EY DE&I community, participating in events such as Male Allies, Gay Games 2024 and a sponsor of Women in Tech.

Kiri Sinclair is the Founder & CEO of Sinclair, a renowned marketing communications agency in the Asia Pacific region, and Honorary Secretary and Chair of the ESG Committee of PRHK, Hong Kong’s public relations and communications association. With 20+ years of experience, she is highly regarded for her expertise in brand marketing, corporate reputation, and issues management. She advises organisations across industry sector on their ESG Strategy, Employee Engagement and CSR Programmes. Kiri’s curiosity, passion, and dedication to positive change propel her forward. She earned her MBA at HKU and lives in her hometown of Hong Kong.

My Sustainability Goals for 2024:

Drive brand leaders to commit honest and transparent ESG communications and to create marketing programmes alongside them that engage audiences to join the movement to co-create change.

John Pabon has spent two decades in the business of saving our Earth. After leaving his role at the United Nations, John travelled the world studying the impacts of sustainability first-hand in factories, on fields, and in Fortune 500s.

He is an expert in sustainability with a mission to move sustainability from theory to practical strategies that help people and businesses confidentially make real impact. To get there, he shares his message through books, consulting to businesses, and keynote speaking to audiences around the world.

John’s global career has taken him from Los Angeles to New York, Shanghai to Seoul to Melbourne. He’s had the privilege of working with the United Nations, McKinsey, A.C. Nielsen, and as a consultant with BSR, the world’s largest sustainability-focused business network. A decade of experience living and working in Asia inspired him to found Fulcrum Strategic Advisors with a mission to help companies, governments, and individuals capitalise on the benefits sustainability offers.

He is a regular contributor to major publications and speaks to an array of global audiences on issues of sustainability, geopolitics, communications, and societal change. John is the Chair of The Conference Board’s Asia Sustainability Leaders Council, advises the United Nations, and serves on the board of advisors to the U.S. Green Chamber of Commerce. He is the author of “Sustainability for the Rest of Us: Your No-Bullshit, Five-Point Plan for Saving the Planet” and “The Great Greenwashing: How Brands, Governments, and Influencers are Lying to You.”

Kiri Sinclair is the Founder & CEO of Sinclair, a renowned marketing communications agency in the Asia Pacific region, and Honorary Secretary and Chair of the ESG Committee of PRHK, Hong Kong’s public relations and communications association. With 20+ years of experience, she is highly regarded for her expertise in brand marketing, corporate reputation, and issues management. She advises organisations across industry sector on their ESG Strategy, Employee Engagement and CSR Programmes. Kiri’s curiosity, passion, and dedication to positive change propel her forward. She earned her MBA at HKU and lives in her hometown of Hong Kong.

My Sustainability Goals for 2024:

Drive brand leaders to commit honest and transparent ESG communications and to create marketing programmes alongside them that engage audiences to join the movement to co-create change.

Angela Wong is the Director of Corporate Communications & Administration at Jebsen Group, she is also a board member of the Jebsen Group Charitable Foundation.

Angela is a co-founder of Strive Foundation, an NGO scholarship program that elevates women’s Basketball in Hong Kong, with the mission of using basketball as a vehicle to better girls’ lives as well as their families. She is also the current President of Zonta Club of HKII, and was selected as a “Woman to Watch” by The Women’s Foundation and 30% Club Hong Kong Chapter in 2024.

Prior to joining Jebsen, she was in FX derivatives structuring at Citibank Hong Kong.

My Sustainability Goals for 2024:

• We have a shocking youth suicide rate in Hong Kong, which is among the highest in the developed world. We need to reach out to more young people who currently do not believe they have a bright future, and show them that there is no shame in seeking mental health support. We need more mentors, bring our youth back into society, and demonstrate that it is possible for them to make a difference.

• I hope that with all the attention on sports this summer, there will be more resources funneled strategically to the grassroots level. This would benefit not just the search for future world-class athletes, but also provide our community the opportunity to enjoy the benefits of sports across all ages.

Mark founded Reputation Works to help businesses of all sizes build and enhance their reputations through storytelling with a particular focus on the complex challenge of communicating around sustainability.

Mark has more than 30 years’ experience of working with some of the world’s most renowned brands – including Google, Microsoft, Apple and American Express.

He is fluent in all aspects of communications: media relations, content creation, executive comms, employer branding and internal communications, crisis management, stakeholder engagement, activation and sponsorship.

My Sustainability Goals for 2024:

If our city is going to make good on the pledges it made in the Paris Agreement, it is high time the Hong Kong SAR government put sustainability at the forefront of its policy making rather than after-thought.

This will need all of us to hold the government to account, particularly when it back-tracks on flagship policies such as the waste charging scheme.

We also need to hold ourselves to account for our behaviour aiming to reduce, reuse and recycle wherever possible, whether that’s eating less meat, travelling less often or taking the choice not to upgrade our wardrobes each season.

Charlotte is currently the Senior Director of People and Culture at Klook, overseeing both HR Business Partnering, Global Talent Acquisition and Employer Branding. She is passionate about developing people strategies that have a meaningful impact on the ever-changing challenges faced by businesses and their workforce. Her areas of expertise include business partnering, organizational development, change management, talent acquisition, and employer branding. As a strong advocate for DEI, she believes in creating inclusive workplaces where all voices are heard and valued. Charlotte began her career in the luxury retail industry, pioneering business expansion in Greater China. Driven by her interest in connecting with people and her belief that talent is key to successful businesses, she transitioned to Human Resources, spending the last 10 years at Michael Page, KOS International, and K11 before joining Klook.

Ms. Zoe Lau is General Manager and Group Head of People & Sustainability Division at The Bank of East Asia, Limited (“BEA”) in charge of formulating people, sustainability, corporate branding and communications strategies, as well as steering related policies and initiatives of the Bank Group for Hong Kong, Chinese Mainland and branches in other markets.

Ms. Lau joined BEA in March 2020. With extensive experience in advertising, corporate communications, marketing, personal banking, wealth management, corporate planning, investor relations and corporate social responsibility, she has held senior positions in financial institutions such as American Express International and China CITIC Bank International. Prior to joining the Bank, she was Director of CEO Office of China CITIC Bank International.

Ms. Lau holds a bachelor’s degree in Social Science from the University of Hong Kong (“HKU”), and is currently a master’s degree candidate in Sustainability Leadership and Governance at HKU.

My Sustainability Goals for 2024:

The success of Hong Kong’s sustainability journey is dependent on effective stakeholder engagement. Since the banking industry plays a pivotal role in driving global progress towards net zero, and given my unique position as Group Head of People and Sustainability at The Bank of East Asia, I realise the importance of communicating and collaborating with a wide array of internal and external stakeholders across geographies, who often hold different perspectives and focuses.

It is through strong stakeholder engagement that we solicit commitment and mobilise resources from all walks of life to accelerate the achievement of sustainability goals set by Hong Kong and the Chinese Mainland. In this way, we should not only be able to keep pace with developments in the European Union and elsewhere, but also contribute to sustainability efforts on a global scale.

Angela is a distinguished leader in marketing with extensive expertise in brand management, digital marketing, and customer engagement. Currently leading the dynamic marketing functions across multiple insurance businesses at AXA Hong Kong and Macau, she has significantly contributed to business growth and brand loyalty through innovative strategies. Angela’s notable achievements include receiving the Distinguished Marketing Leadership Award by the HKMA in 2022. She holds a Bachelor’s degree in Business Administration from The University of Hong Kong and has completed advanced courses in Digital Marketing and ESG & Sustainability. Angela’s profound knowledge and dynamic approach make her a respected voice in the marketing industry.

Pia Wong, a social impact leader with 25+ years of experience, specializes in stakeholder engagement and measuring, improving, and communicating organizational impact. Pia’s passion in impact measurement stems from her 12-year tenure as Executive Director at Bring Me A Book Hong Kong, and her corporate communications experience at Weber Shandwick and Synovate.

As the Founder of Purpose Impact Action Ltd., Pia helps businesses, NGOs and social enterprises evaluate the effectiveness of their work, strengthen governance and operations, using globally recognized impact standards. Pia also advises on social impact strategies, and helps companies mitigate greenwashing through improvement tools such as the B Impact Assessment.

To address systemic challenges in the NGO sector in HK during the height of the pandemic, Pia co-founded Voice for Social Good, ensuring partnerships between nonprofits and funders are based on trust and deliver on impact.

In 2020, as part of her work for Voice for Social Good, Pia was recognized as 2020 AmCham Women of Influence nominee for “Global Issues, Local Heroes, Women Taking the Lead.”
More recently, Voice for Social Good was a 2024 finalist for the Shared Value Initiative Award for Bravery.

Pia has a BA (Hons) from University College London and received a scholarship to attend Harvard Business School (HBS) Executive Education program on Strategic Perspectives in Nonprofit Management. Pia has also successfully obtained the Cambridge Institute of Sustainability Leadership’s (CISL)’s Business Sustainability Management Certificate and Impact Measurement and Management for the SDGs certificate from Duke University’s Fuqua School of Business, in collaboration with the United Nations Development Programme SDG Impact.

My Sustainability Goals for 2024:

I hope to see more businesses in Hong Kong partner with NGOs strategically to address many of the social issues in Hong Kong.

NGOs, with the support and guidance from their board members, invest more time and resources into impact measurement for better due diligence. I truly believe this will elevate trust between funders and NGOs, which in turn will increase operational funding (eg. staff salaries, capacity building) for the NGO’s long-term sustainability and impact.

Carol is the Managing Director of Golin Hong Kong. She has 12 years’ experience building brand reputation and connecting brands with consumers. She was named Women to Watch 2021 by Campaign Asia-Pacific and has obtained Harvard Business School certification on Sustainable Business Strategy.

My Sustainability Goals for 2024:

I wish more brands will look into their brand purpose not only on comms level but how they can create real, meaningful change for the industry and society.

Edward Bell
General Manager, Brand, Insights and Marketing Communications
Cathay Pacific

Edward Bell is responsible for the development of brand strategy, consumer insights, loyalty marketing and marketing communications for the Cathay Pacific group globally.

Mr Bell has spent the majority of his career in marketing strategy and later as a CEO for marketing and communication consultancies across Asia and Greater China, working for a diverse set of brands and businesses.

A seasoned marketing professional, Mr Bell is the recipient of the prestigious IPA and Jay Chiat awards for marketing effectiveness and strategy and is a regular author and speaker.

Originally from Melbourne Australia, Mr Bell is married with three children, and happily calls Hong Kong ‘home’.

Chester joined MTR Corporation as Graduate Trainee in 2019, and co-founded Hong Kong’s leading one-stop green lifestyle reward platform Carbon Wallet from zero to one in 2021. He currently heads up the social innovation venture as a subsidiary of MTR Lab.
He is passionate about driving sustainable consumption for cities, and strives to transform issue-based climate communications into action-based engagement to inspire climate actions among individuals.

My sustainability goals for 2024:

• Everyone in Hong Kong getting used to waste sorting at households and start recycling.
• Less disposable used in the city, people supporting sustainable merchants.

Ken Or joined Tam Jai International Co. Limited (TJI) in 2021. He is the Corporate Planning Director and serves as the Chairman of the ESG Committee. Ken is responsible for developing corporate strategy, leading business transformation, and fostering the growth of new brands and ventures, in addition to managing investment strategies. As Chairman of the ESG Committee, he administers the Tam Jai Goodness Trust and is at the forefront of the company’s sustainability efforts.

Before joining TJI, Ken was a Partner at Yamato Capital Partners (YCP), co-heading the Hong Kong office and leading the Asia consumer & retail business practice focusing on principal investments and value creation. Before YCP, Ken held a position at Deloitte China as a management consultant, specializing in growth strategies and digital transformation.

Ken’s academic background includes an MSc in Management from Imperial College London and a BEng in System Engineering from the University of Warwick. His educational background complements his extensive experience in the consumer & retail sector.

My Sustainability Goals for 2024:

As a leading restaurant chain in Hong Kong, TamJai is committed to embodying our core values, “Will to Win, Passion to Serve,” in our sustainability initiatives for 2024-2025. We are dedicated to reducing waste and enhancing our climate disclosure practices to provide transparency and foster trust among our stakeholders. In our pursuit of sustainability, we aim to co-create behavioral changes and build a “plastic-free” community, encouraging both our staff and customers to make environmentally friendly choices. Additionally, our “Eat Healthy” campaigns will promote nutritional awareness and healthier lifestyle choices across all our outlets. Through these integrated efforts, TamJai not only leads in food excellence but also in championing environmental stewardship.

Richard is a crucial figure in the Bravo Media team, a dynamic and visionary head recognised with a steadfast commitment to driving tremendous business growth. With over two decades of experience at the management level, he aims to build thriving businesses in innovation and foster positive team culture.

Further highlighted by his multilingual proficiency in French, English, and Chinese Mandarin, both orally and in writing, this enables him to navigate various new businesses in cross-cultural settings and quickly grew revenue in China, Taiwan, and Korea. He is an accomplished role model for his exceptional adaptability, creativity, and tenacious spirit.

My Sustainability Goals for 2024:

1. Bravo Media becomes a leading media company in Hong Kong committed to providing eco-friendly advertising solutions and sustainable practices contributing to a greener city.

2. Continuously explore innovative ESG-related initiatives that empower advertisers to connect with audiences while promoting sustainable practices

3. Minimize environmental impact by responsibly managing the disposal of dismantled advertising materials, prioritizing recycling and upcycling.

Kiri Sinclair is the Founder & CEO of Sinclair, a renowned marketing communications agency in the Asia Pacific region, and Honorary Secretary and Chair of the ESG Committee of PRHK, Hong Kong’s public relations and communications association. With 20+ years of experience, she is highly regarded for her expertise in brand marketing, corporate reputation, and issues management. She advises organisations across industry sector on their ESG Strategy, Employee Engagement and CSR Programmes. Kiri’s curiosity, passion, and dedication to positive change propel her forward. She earned her MBA at HKU and lives in her hometown of Hong Kong.

My Sustainability Goals for 2024:

Drive brand leaders to commit honest and transparent ESG communications and to create marketing programmes alongside them that engage audiences to join the movement to co-create change.

Jonathan moved to Hong Kong in 2008, setting up independent brand consultancy StartJG in the SAR having previously expanded the agency, one of the UK’s leading independents, to Dubai and Moscow. StartJG was notable for its innovative work with the Virgin Group and adidas amongst other clients and quickly become recognized as one of the leading agencies in Asia, winning multiple Agency of the Year Awards. WPP acquired a majority stake in 2008 and having merged the business into the world’s leading brand consultancy Landor (creators of hong Kong’s ‘Asia’s World City’ brand), Jonathan became President for the APAC region, leading teams from 14 studios working for clients including Huawei, Tata, Genesis, Bytedance, Ayala and Swire. Jonathan will be retiring from Landor in September 2024.

Alongside his consultancy work, Jonathan was a Board director of Cricket Hong Kong, helping reshape the sport in the city into a rapidly growing, more diverse reflection of contemporary Hong Kong. He is an elected Board member of the British Chamber of Commerce, a director of the Cambodian Children’s Fund and owner of the popular Cantonese restaurant Nook.

He is the father of two teenagers and alongside still playing cricket into his 50’s, competes in triathlons and marathons.

My Sustainability Goals for 2024:

I believe strongly in Hong Kong’s role as Asia’s World City. But that role brings with it a responsibiity to lead the way in as many areas as possible – with sustainability very much at the top of the list. As a compact city with a relatively high level of wealth, we have the opportunity to be a beacon for the rest of the region. There are many areas where i believe we can continue to push the boundaries, from innovation in packaging and distribution to mobility solutions and driving new levels of sustainability in real estate development. The Northern Metropolis for instance presents an incredible opportunity to set a new bar in sustainable real estate. So through 2024-25, i would like to see Hong Kong’s public and private sectors embrace our position as Asia’s World City and set the bar for our sustainability goals higher to become a true leader and inspiration to the region.

Karen Khaw is the Founder and CEO of V-Engage, a forward-thinking virtual business consultancy specializing in guiding organizations through digital-to-virtual transformations. With over 20 years of expertise in strategic marketing and communications—14 of which based in Hong Kong covering the Asia Pacific region —Karen has a distinguished track record advising global leaders on reputation management, brand development, and digital-to-virtual media strategies. Her extensive experience includes leading communications and marketing initiatives for prominent international banks such as Barclays Investment Bank, BNY Mellon, Société Générale, Commonwealth Bank, Westpac, and the global law firm Baker McKenzie.

In early 2020, Karen embarked on a portfolio career, founding V-Engage to focus on the strategic integration of immersive technologies, including Virtual Reality, the Metaverse, AI, and Robotics, while continuing to advice on strategic communications matters. Under her leadership, V-Engage has become a key partner for Meta’s Reality Labs within the financial services sector, leveraging these technologies in learning, communicating and connecting, to drive innovation and growth.

Karen is the co-founder of the Asia Pacific Association of Communication Directors (APACD) Sustainable Communications Program. Launched in 2020, this initiative bridges students with seasoned communicators to support charities and social enterprises, fostering a network that has assisted 12 non-profits in Hong Kong and 5 social enterprises in Singapore. This program has grown to include over 100 alumni, creating a robust network dedicated to sustainable communication practices.

Additionally, Karen is a founding member of the Global Commtrepreneurs Network (GCN), a unique community of independent consultancies worldwide. As an International Coaching Federation accredited Coach, she is committed to developing emerging talent and also teaches Kids Robotics to inspire early-age STEM engagement.

My Sustainability Goals for 2024:

I envision Hong Kong becoming a global leader in integrating sustainability with technological innovation. I hope to see a significant shift towards the adoption of green technologies and digital solutions that promote environmental stewardship. This includes broader implementation of virtual and augmented reality solutions to reduce the need for physical travel and resource consumption, as well as more immersive experiences to bring sustainability-leading Hong Kong to the rest of the world.

Additionally, I am keen to see more emphasis on educational programs that prepare young people for careers in sustainability and technology. By prioritizing STEM education and sustainable practices in school curricula, we can empower students to become proactive leaders in the green economy.

This includes expanding initiatives that connect students from early stages with industry professionals and real-world projects, similar to what we’ve achieved with the APACD Sustainable Communications Program.

Hong Kong is well-placed to be the hub where sustainability and technological advancement go hand-in-hand, creating a resilient and forward-thinking community that can inspire global change.

David Ko heads up RFI Asia, the digital arm of global communications consultancy Ruder Finn, with Asia offices in Beijing, Shanghai, Singapore, and Hong Kong.

David advises regional clients on digital marketing strategy, and over the years has also trained countless senior leaders on communications and crisis management.

Mich leads research and strategy for brand development at Constant, leveraging her extensive experience in consumer insights, trend forecasting, and consulting for global clients across the ASEAN and China markets. By deeply understanding the evolving consumer landscape, she crafts strategic brand positioning, narratives, and identities that enhance brand equity and long-term commercial viability for forward-thinking businesses.

Prior to joining Constant, Mich was a Consultant at WGSN APAC, where she honed her expertise in trend analysis and consumer insights. She then provided creative consultancy services to large commercial corporations in Shanghai, before transitioning to her current role at Constant.

My Sustainability Goals for 2024:

I hope to help purposeful and meaningful innovators in/from Hong Kong actualize their potential and commercial value through brand and experience design. Translating that value into the market is crucial for them to sustain and roll out their impacts.

Would love to see big corporations take real action in making changes as they have the power to drive and perpetuate the supply of sustainable processes, practices, materials, etc for these solutions to become more widespread across industries, and funnel into the grassroots.

I want to see the government pull different sectors together to execute multi-disciplinary plans to enable well-designed systems that tackle the city/region’s environmental sustainability challenges.

Grace Chan has dedicated 30 years of her career to social welfare and is Business Director of the Hong Kong Council of Social Service. She is also a member of the Board of Directors and International Vice President of the International Federation on Ageing, demonstrating her commitment to improving the lives of older adults. In 2013, she was invited to join the Strategic Advisory Group for the WHO Global Network of Age-Friendly Cities and Communities. She has also served as a member of the Elderly Commission and currently sits on several committees and boards in the statutory bodies of Hong Kong. Her areas of expertise include long-term care, age-friendly cities and communities, elderly participation, and innovation and technology for ageing. Her contributions to the field were recognized in 2019 when she was awarded the Ageing Asia Global Ageing Influencer. This honour recognizes outstanding achievements by influential leaders impacting ageing in the Asia Pacific. In 2022, she was honoured with the Most Successful Women Award by JESSICA, Hong Kong’s leading women’s media, to recognize her achievements and contributions to society.

Ms. Yvonne Yeung is the Chief Executive of Hong Kong Young Women’s Christian Association, and proactively explores innovative services to meet with the ever-changing social needs. Services provided by Hong Kong YWCA include youth development, women service & family service, Christian ministry, membership service, aged care and community health service, early childhood education, career development & continuing education, social business & Y Hospitality etc.

Previously she had worked as a Financial Consultant in banking industry and later established a leading social enterprise to create job opportunities for disadvantaged people. She has been actively engaging in enhancing social impact via cross-sector collaboration. Her volunteer services include Member of Executive Committee, Chairperson of Standing Committee on Sector Development & Finance, and Vice-chairperson of Strategy Committee on Talent Development of the Hong Kong Council of Social Service, Council Member of Hong Kong Social Welfare Sector Heart to Heart Joint Action, Non-Official Non-Executive Director of the Board of Urban Renewal Authority, Advisor of Our Hong Kong Foundation, Ex-officio Member of Advisory Committee for the Trust-initiated Project for Supporting Elderly’s Caregivers, and Ex-officio Member of the Advisory Committee of Jockey Club Community eHealth Care Project, The Hong Kong Jockey Club Charities Trust. She was also Associate Member of the Central Policy Unit, Member of the Women’s Commission, Member of the Corruption Prevention Advisory Committee of the Independent Commission Against Corruption, and Member of Advisory Committee on Enhancing Self-Reliance Through District Partnership Programme of Home Affairs Department. She was awarded as the JESSICA Most Successful Women 2022.

Ms. Yeung holds a Master’s degree in Business Administration, a Bachelor’s degree in Business Administration, and a Bachelor’s degree in Psychology. Afterwards she completed the Executive Education “Strategic Perspective in Non-profit Management” at Harvard Business School, Harvard University and “Measuring & Improving the Impact of Social Organizations” at Singapore National University Business School.

LUÜNA is a B Corp-certified social enterprise working to destigmatize menstrual health in Asia and beyond.

Built by women, LUÜNA provides sustainable menstrual products in the washrooms of offices and campuses, alongside taboo-fee education around the menstrual cycle. A portion of every partnership funds the provision of free menstrual care to underserved local communities.

Today, LUÜNA services are available in over 1,500 corporate washrooms across Asia, which has helped fund the donation of over 600,000 menstrual products.

Olivia is recognized as an award-winning social entrepreneur, as well as a leading voice on gender equity. She is a winner of the 2023 Cartier Women’s Initiative Grant for impact entrepreneurship, Asia FemTech Influencer of the Year 2023, Hong Kong’s Young Leader of Tomorrow 2022 and Forbes 30 Under 30 2021. She has been featured in publications including FORBES, SCMP, Vogue, CNN and the Hong Kong Economic Journal.

Dr Lam is a specialist in paediatric and community medicine and is currently Chief Executive Officer of Haven of Hope Christian Service.

With his extensive knowledge of local public health policies and services, Dr Lam has sat on multiple statutory and advisory bodies. He is a non-official member of the Executive Council of the HKSAR Government. He also serves as the Chairman of the Advisory Committee on Mental Health, the Council for Carbon Neutrality & Sustainable Development, the Steering Committee on Review of Manpower for Healthcare Services in Residential Care Homes, the Healthcare & Wellness Training Board of the Vocational Training Council, the Industry Training Advisory Committee of Elderly Care Service and the Independent Commission Against Corruption Complaints Committee.

He is also a member of the Green Technology & Finance Development Committee, Advisory Panel on Silver Economy as well as the Supervisory Board and Nominating Committee of the Hong Kong Housing Society to provide advice to the government on various policies.

Dr Lam was honoured by the HKSAR Government with the Justice of Peace in 2003 and Silver Bauhinia Star in 2019. In 2018, apart from receiving Honorary Fellowship from Lingnan University, he also received the Ageing Asia Global Ageing Influencer Award (Special Recognitions) in recognition of his devotion to public services and his influence on policy-making for the global ageing trend.

My Sustainability Goals for 2024:

Hong Kong’s social service sector must pursue sustainability by leveraging technology to enhance service delivery, promoting mental health and wellness, and aligning with the city’s carbon neutrality goals. Adopting innovative digital tools, providing holistic care, and implementing eco-friendly practices can streamline operations, improve accessibility and build a more resilient, inclusive community.

Fanny Lau has more than 20 years’ experience in human resources sector, including external consulting and in-house HR partitioning. She was the consultant and provided advisory services to hundreds of corporates in different areas, not only in day-to-day HR operation management, but also organization development, recruitment, performance management, learning & development, etc. She also had corporate and strategy planning experiences and led M&A projects. Not only in Hong Kong, she also worked in the mainland China, Singapore, Vietnam as well as leading projects in Southeast Asia.

She joined the Human Resources Department at New World Development in 2020 and currently she is taking care of HR Transformation, HR Business Partner, Culture, Talent Acquisition, Compensation & Benefits and Learning & Development Teams. Throughout different projects initiated from the group level, she works closely with different business units in New World Group.

Jessica Ng
Founder, The Jessica Company

Executive Vice-Chair and Chief Executive Officer
South China Financial Holdings Limited

Non-executive director
South China Holdings Company Limited
i-CABLE Communications Limited

Jessica has over 20 years of leadership experience in the media and financial service sector. As Executive Vice Chair of South China Financial Holdings, she leads the financial services business of South China Group.

Jessica launched her namesake magazine JESSICA in 2000 which soon became the highest circulation women’s magazine in Hong Kong, with the aim of inspiring women to pursue their life dreams. Later she established the JESNetwork, a community founded on the JESSICA Most Successful Women Award, with the mission of connecting, inspiring and empowering women, to create a collaborative space for women in entrepreneurship, sustainability, technology and sport. For over two decades, JESSICA has been a beacon of empowerment for women in Hong Kong and beyond, and to further her mission and vision, ensuring that the impact remains authentic and powerful, The JESSICA Company was established as a standalone corporate entity in 2024.

The Jessica Charitable Foundation was formed in 2012 as a charitable institution under s.88 of the Inland Revenues Ordinance, with the aim of supporting social initiatives empowering women and youths. The annual JESSICA Run is the foundation’s signature fundraiser and family and amateur runners’ event, to arouse awareness on physical and mental health, to raise funds for non-profit organisations in Hong Kong.

Jessica sits on various women and youth support associations, including the position of Board Member and Treasurer of the The International Women’s Forum Hong Kong Chapter, and Ambassador of the Ocean Park Conservation Foundation, Hong Kong.

She holds a Bachelor of Laws degree from King’s College London, University of London in the United Kingdom and was admitted to the Hong Kong Bar in 2006. She is an associate member of the Chartered Institute of Management Accountants and a member of the Standing Committee of the 13th Hebei Provincial Committee of the Chinese People’s Political Consultative Conference. She also previously served as a member of the 11th, 12th and 13th Tianjin Municipality Committee of the Chinese People’s Political Consultative Conference.

Moraine is currently engaged with the Laureus Sport For Good Foundation in partnerships, fundraising, and development for the Asia-Pacific region. Coming from a strong sporting heritage, her journey began in 2009 as a junior national track and field athlete, a key contributor to her passion for pursuing sustainable sport for development and youth empowerment.

Throughout her professional career, Moraine has extensive experience in commercial marketing and event management, giving her opportunities to collaborated with commercial brands and National Sports Associations in Hong Kong, including M-Mark events, and many other local and regional sports initiatives and events. Presently, she serves as a trusted advisor for several sports and youth development NGOs, including the Hong Kong Association of Athletics Affiliates, Hong Kong Water Sports Council, and The Hong Kong Award for Young People, actively contributing to development endeavours in Hong Kong. Fuelled by a profound passion for instigating positive transformations, Moraine strive to harness the unifying influence of sports to reshape communities.

James commenced in his role as Chief Executive Officer at Hong Kong China Rugby in June 2024, having previously held senior roles with Saudi Olympic Training Center, UK Sport (the UK government funding agency for elite sport), the English Institute for Sport, Loughborough University, the Rugby Football Union and HKCR, where he worked as General Manager of performance. He has also served as the head coach of the England and Great Britain student 15s and 7s teams.

James joins the HKCR at a time of significant change, and opportunity, both for the organisation and rugby in Hong Kong. He has extensive experience in sports leadership, funding, budget planning, performance and operations which enables him to work closely with an extensive range of stakeholders to deliver the HKCR’s new strategic plan. James is a passionate people developer and places great importance on developing leaders.

As well as having a lifelong passion for sport, James is an outdoors enthusiast, having a very keen interest in nature and the environment having contributed to humanitarian and conservation work on expeditions and as a disaster responder.

Prof. Howard Ling is the Chief Consultant of Impact Incubator, and the Professor of Practice at Baptist University. Howard began his social entrepreneurial journey in 2004. He has consulted over 100 social enterprises and raised over HKD 300M for these enterprises. He also serves as a consultant or advisor to many foundations, and education institutions in Hong Kong and Macau. He was awarded the Medal of Honour (MH) by the Hong Kong Special Administrative Region (HKSAR), and the Hong Kong Humanity Award in 2017 for his dedicated public and community services, particularly his contributions to the development of social enterprises.

Hong Kong SAR Government Committee & Macau SAR Government Committee:
Administrative Appeal Board – Panel Member (2015 to Present)
Betting and Lotteries Commission Committee Member (2019 to Present)
Transport Tribunals’ Panel – Panel Member (2019 to Present)
Social Enterprise Advisory Committee Member (2009 to 2015)
Ping Wo Fund Advisory Committee Member (2013 to 2019)
Strategic Development of IT in Education Steering Committee Member (2022 to Present)
Social Welfare Bureau (Macau SAR) – Consultant of Social Enterprise Scheme

Education, NGO & Social Enterprise Responsibilities:
Community Chest – Admissions, Budgets & Allocations Committee Member
YMCA Hostel Services Committee – Board Member
Hong Kong Education City (HKEdCity) – Director of the Board
Bishop Hall Jubilee Secondary School – Director of the School Board
Kowloon Tong Primary School & Secondary School – Director of the School Board
Lok Sin Tong – Yeung Chung Ming Primary School – Director of the School Board
Direction Association for the Handicapped – Honorary Consultant
Mbaby Doula Social Enterprise – Director and Social Enterprise Consultant
Joint Publishing Cultural Charity Fund – Director of the Board
The Yeh Family Philanthropy – Grant Committee Member
Changing Young Lives Foundation – Council Member
Baptist University – Associate Director of The Centre of Entrepreneurship
Lingnan University – Chairman of the Advisory Board for Doctor of Policy Studies
& Programme Advisor of Lingnan Entrepreneurship Initiative
The Chinese University of Hong Kong – Consultant of Sustainable Knowledge Transfer Fund

My Sustainability Goals for 2024:

1. To increase the awareness of commercial and residential recyclable collection service
2. To issue a legal-binding guideline on charity formation and charitable fund-raising

Queenie is the Founder & CEO of The Project Futurus and Captain Softmeal. She is also the Managing Director at Forward Living and Culture Homes. Queenie is an appointed member of The Elderly Commission at the Hong Kong Special Administrative Region to provide advice in the formulation of a comprehensive policy in caring for elders. Queenie is also a Board Member at AIDs Concern.

Queenie had worked as a global brand strategist for almost a decade specializing on brand strategy, design and customer experience for Fortune 500s prior to joining the eldercare field. Combining her insights and experiences in both branding and elderly services, Queenie established The Project Futurus in 2019 to transform the way people perceive aging through advocacy, education, community service, and impact program design. Queenie established “Captain Softmeal” (軟餐俠) to raise awareness on dysphagia health and recently expanded the platform to Singapore. In addition, she created an immersive experiential dim sum program “Sensory Restaurant on Wheels” (流動五感大茶樓) serviced over 2400 elders living with dementia to deliver the joy of dim sum dining. Queenie also responsible for the rebranding of “Culture Homes” and Nordic-inspired senior community “Forward Living”, and an aging-in-place concept experience store “The Living Gallery”.

Queenie was named “Harper’s Bazaar Visionary Women Award 2023”, “Prestige Women of Power 2023”, “Tatler Gen.T 2022 Leaders of Tomorrow” and “Jessica Most Successful Women 2021” . She is also a TEDx and KODW speaker, an Enterprise Advisor at CLAP@JC, and a MingPao columnist.

Queenie holds a bachelor’s degree in Business Administration, specializing in Marketing and Information Systems from the University of Washington (USA). She is also pursuing a Masters Degree in Dementia at the University of Stirling (UK) (2022-2025). She is also a certified Healthcare Worker and Personal Care Worker, and an Eden Alternative Associate advocating for human-centric care.

My sustainability goals for 2024:

I am committed to channelling my passion serving our elders and their well-being. By combining my experience and passion in social innovation, elderly service, and brand strategy & design, I hope to be able to create a new narrative for aging and inspire positive transformation.

Aging is one of UN’s global mega trends, I hope to be able to introduce innovative aged care practices by connecting global practices and knowledge exchange. My sustainability goals for 2024-2025 are to continue to champion for elders’ well-being through meaningful engagements, provide dignified dining solutions for those with swallowing difficulties, raise awareness on positive ageing and promote social inclusion, and to support WHO’s UN Decade of Healthy Ageing.

Yu Ka grew up as a vegetarian, and the idea of finding a solution to alleviate animal suffering was always something he was passionate about. However, finding this solution always seemed to be an impossibility, and he eventually abandoned this goal.

This changed about 7 years ago, during Yu Ka’s university studies when he came across an article describing the world’s first Cultivated-Meat (real meat produced without the need to raise and sacrifice animal lives). The article explained that Cultivated-Meat was made with meat cells sampled from an animal without harm. Since the final product had the exact same molecular structure as regular meat (just meat cells and proteins), there was no need to mimic the taste or nutrition of meat. It simply is meat.

Instantly being drawn to the promise of this technology in creating a true replacement for meat that can save animals, reduce carbon, and most importantly improve human health, Yu Ka decided to dedicate his life to making Cultivated-Meat a reality.

Since founding Nutrir, Yu Ka has led his team to achieving 100-fold reductions in Cost of Goods Sold, while simultaneously developing a process free from genetic-editing/hormones to further improve human health. Additionally, the team at Nutrir has successfully fabricated muscle-fibres that are thinner than a strand of hair, which enables enhanced texture.

This approach of improving human health with Cultivated-Meat products free from genetic-editing/hormones is at the core of Nutrir’s mission, alongside creating a greener food system.

My Sustainability Goals for 2024:

I hope to bring more awareness that food can be one of the most effective approaches to fight against climate change. In order for Cultivated-Meat to be successful, it requires the support of the community. I also hope that after learning about this space, more people will be drawn towards various food technology solutions.

Dr. Karen CHEUNG Siu-Lan is Adjunct Professor in Asia-Pacific Institute of Ageing Studies at Lingnan University, Adjunct Associate Professor of Practice in WHO Collaborating Centre for Community Health Services, School of Nursing at The Hong Kong Polytechnic University, the Fellow in Sau Po Centre on Ageing at the University of Hong Kong (HKU), the Director of Mindlink Research Centre, the Member of Service Development and Management Committee in The Boys’ and Girls’ Clubs Association of Hong Kong, the Honorary Director of the 2024-2025 Lantau Island District the Senior Police Call Scheme (SPC) and the Executive Committee Member of the 2024-2026 South China Athletic Association.

After completing her PhD at the Hong Kong University of Science and Technology (HKUST) in 2003, she awarded with the European Commission’s fellowship to conduct post-doctoral research in Europe. She was the recipient of Sir Edward Youde Memorial Fellowships in 1999/2000 & 2000/2001. She was awarded “Best Teaching Assistant Coordinator” at HKUST in 2002. She was also the scholarship recipient of the Croucher Foundation, RAND/NIA, Wellcome Trust Fund & IUSSP. Returning from Europe, she joined the Department of Social Work and Social Administration at HKU in 2009 and took up the position of Honorary Assistant Professor in 2012-2017. During her time in HKU, she has led the team to conduct “Hong Kong Centenarian Study” and “Reaching out Dementia Caregiver Support Project (REACH-HK).” Both studies are for the first time in Hong Kong. From 2018 to 2020, her team also developed and piloted the smart version of the “REACH-HK” (REACH-HK II). She has been involving with international networks of Réseau Espérance de Vie en Santé (REVES) and International Centenarian Consortium (ICC), and International Centenarian Consortium-Dementia (ICCD) and collaborating with Centre for Genomic Sciences at HKU to examine variants at healthy longevity candidate genes, as well as developing a global comprehensive model and indicators to assess successful ageing and frailty with a multi-dimensional and inter-disciplinary approach.

In 2021, she launched a new book “Healthy Longevity: Evidenced-based Study of Hong Kong” and partnered with Yan Chai Hospital (Social Services Department) (YCHSS) to carry out a pilot study of “Holistic Healthy Life Education” non-pharmaceutical intervention for middle-aged elders with psychosomatic and cardio-metabolic symptoms. From 2021 to 2022, she and her team completed “Hong Kong Centenarian Study II” which was funded by the University Research Grants Council. In 2023, she cooperated with the Hong Kong Chinese Women’s Club Madam Wong Chan Sook Ying Memorial Care & Attention Home For The Aged to conduct a pilot project of “the Digital Version of Memory Treasure Hunt” (eMemory Kits). It aims to improve cognitive function and quality of life of older adults with mild cognitive impairment and/or dementia. eMemory Kits include two electronic devices for memory and cognitive training: (1) tablet (APP) and (2) set-top box and software (VR).

In 2024, she cooperated with YCHSS again to officially launch “The Digital Version of Holistic Healthy Life Education” (e2HLE) intervention for community-dwelling older adults aged 50 years or above with psychosomatic symptoms, and hypertension, hyperglycemia, and hypercholesterolemia. The program is a holistic health-based, person-centric and multi-component intervention, combined with the World Health Organization Integrated Care for the Elderly (ICOPE) model, and provides older adults with a self-monitoring bio-signal system “Hera Leto”, through gerontech and diverse lifestyle modification measures. The content includes a 3-month intervention, including self-care, fitness training, self-acupressure, stress and emotion management, a whole-food plant based diet, and meditation and mindfulness training. The goal is to achieve weight loss, enhance intrinsic capacities (i.e., mental and psychological wellbeing, vitality, and nutritional health), and improve cardiometabolic characteristics (e.g., blood pressure and lipid profile) among older adults.

Since 2001, she has delivered more than 140 research outputs, including books, consulting or contract research reports, working and conference papers, and peer-reviewed journal articles. She has published prolifically in top-specialty or top-generalist journals such as Demography, Population Studies, Demographic Research, European Journal of Ageing, Asian Population Studies, Genus, International Journal of Geriatrics and Psychiatric, Journal of the American Medical Directors Association, Dementia and Geriatric Cognitive Disorders, Achieve of Geriatric and Gerontology, Aging and Mental Health, BMC Geriatrics, BMC Neurology, Australian Occupational Therapy Journal, Healthcare, Alzheimer’s & Dementia: The Journal of the Alzheimer’s Association, Innovation in Aging, International Journal of Aging & Human Development, among others. Her research has been widely cited and generously funded by the RCG and various private foundations.

Mr. Raymond Lui is the Director of Enterprise Solution and Marketing at British Standard Institution (BSI). As a noteworthy leader of a global leading certification body, driving ESG initiative is his top priority for the key business development strategy. Raymond is on a mission to help enterprises to integrate sustainability practices into their finance and business model. From his perspective, sustainability-orientated business not only resolves the great Environment, Society and Governance (ESG) challenges globally, but also benefits enterprises and investors financially. He dives into deep learning the economic implications of sustainable entrepreneurship, industry standards, public policy as well as social impact. He also promotes ESG model simplification and helps local enterprises to adopt international standard in “Carbon Naturality”.

Raymond is GBA Carbon Neutrality Association Strategic member & advisor, Hong Kong Green Finance Association member, British Chamber Sustainability & Education committee. He is also BSI lead applicant of Hong Kong Monetary Authority Green Finance Grant Scheme External Reviewer, United Nation Clean Development Mechanism (CDM) Verifier Verra Verified Carbon Standard (VCS) Verifier. Also, he was awarded the ISO 14064 Green House Gas Measurement Implementation, ISO 5001 Energy Management Implementation, ISO 27001 Information Security Lead Auditor qualifications.

Apart from ESG, Raymond has over 10 years experiences in digital transformation as a business advisory. He takes the lead of devising strategies for hundreds of organisations in integrated communication technology and payment system. His business acumen and advisory capacity lead to his success in IOT business projects and mobility solutions.

My Sustainability Goals for 2024:

1 Lead a Collaborative Sustainability Initiative
2 Advocate for Enhanced Sustainability Standards
3. Enhancing the Sustainability Knowledge among the society