Workshop A

Architecting the Intelligent Enterprise: Transforming Corporate Operations through AI x ERP Synergy

11 Sep (Fri) Day 2 : 10:15 – 11:30

In today’s complex business environment, enterprise data is expanding faster than legacy systems can process. To unlock true agility, organizations must move beyond traditional data entry. The future of corporate efficiency lies at the intersection of Artificial Intelligence and Enterprise Resource Planning (ERP)—transforming the corporate core from a passive database into an autonomous, predictive engine.

This technical and operational workshop explores the practical integration of AI algorithms directly into enterprise ERP architecture. We will dive deep into how machine learning, predictive analytics, and automated data orchestration can be deployed across procurement, manufacturing, and resource allocation. Attendees will discover how to leverage AI x ERP synergy to eliminate operational silos, automate complex workflows, and optimize resource utilization. Join us to learn how leading organizations are modernizing their enterprise tech stack to drive maximum operational yield and future-proof their corporate infrastructure.

Session Learnings:

  • AI x ERP Architecture: Understanding the data pipelines and integration touchpoints required to embed AI into existing ERP modules.
  • Predictive Operations: How to use machine learning for demand forecasting, automated inventory optimization, and reducing operational waste.
  • Data-Driven Agility: Strategies for breaking down departmental silos to achieve real-time, cross-functional enterprise visibility.

Post-Event Actions:

  • An Integration Blueprint: A clear technical map of how to utilize AI models directly in your existing ERP data pipelines.
  • High-ROI Use Cases: Practical applications—like predictive procurement and automated inventory tracking—to pitch to internal stakeholders for immediate cost savings.
  • A Silo-Breaking Framework: Strategies to shift your organization from reactive data entry to real-time, cross-functional automation across all departments.

Speakers

Jonathan Howells

Odoo

Go-To-Market & Enterprise Growth Lead

Jonathan Howells is an accomplished sales leader and Go-To-Market & Enterprise Growth Specialist, recognized for his distinguished track record of driving strategic growth and building elite, high-performing teams. With deep expertise in crafting impactful Go-To-Market (GTM) strategies, Jonathan specializes in aligning organizational vision with execution, consistently exceeding targets, and cultivating a vibrant, positive workplace culture.

Jonathan infuses his professional leadership with a unique passion for high performance, team cohesion, and continuous self-development. As a speaker, he brings actionable insights on outbound strategy, leadership, and the mindset required to build teams that strive toward shared excellence.

My Sustainability Goals for 2026:

  • Resource Optimization & Waste Reduction: ERP systems track inventory and logistics in real-time. By optimizing outbound workflows, businesses can eliminate overproduction and minimize transportation emissions (fuel waste).
  • Decarbonizing the Value Chain: Outbound business activities contribute directly to Scope 3 emissions. ERP platforms centralize data from supply chains and logistics, allowing companies to measure, manage, and reduce their distribution footprint.
  • Digital Transformation: Moving manual, paper-heavy outbound and sales workflows into automated, cloud-based ERP systems inherently slashes paper waste and operational energy consumption.

Stephane Motte

Odoo

Enterprise Solutions & Digital Transformation Lead

Stephane Motte specializes in helping organizations streamline their complex operations and scale efficiently through smart Enterprise Resource Planning (ERP) solutions. Backed by over seven years of deep-domain experience across the fast-paced E-commerce and SaaS sectors, Stephane brings a wealth of expertise in navigating digital transformation and market expansion within the APAC region.

He is passionate about empowering businesses to harness integrated tech stacks to optimize their outbound strategies, eliminate operational friction, and drive sustainable growth. At ReThink HK 2026, Stephane focuses on how modern cloud ERP systems can bridge the gap between day-to-day commercial execution and a company’s long-term environmental and operational sustainability goals.

My Sustainability Goals for 2026:

  • Zero-Waste Inventory: Advocate for the use of smart ERP forecasting to help E-commerce and retail brands eliminate deadstock and product waste.
  • Greener Logistics in APAC: Help businesses design smarter outbound and reverse logistics workflows to reduce the environmental impact of rapid cross-border shipping and customer returns.
  • Democratize Green Tech: Enable mid-market APAC enterprises to easily access and implement scalable SaaS tools that embed sustainability into their daily operational DNA.

With thanks to