Dr. Ken Ip

The author of Life Hacks and Growth Hacks, Dr. Ken Ip is an award-winning brand strategist, assistant professor, and expert commentator in Web3, AI, branding, and the digital economy. He has held senior positions across leading multinational corporations and conglomerates, with a portfolio spanning corporate consulting, strategic communications, and public affairs.

Dr. Ip currently serves as Chairman of the Asia MarTech Society and Associate Director of the Innovative Incubation Centre at Saint Francis University. He sits on advisory boards of several professional bodies and universities, and is a strategic advisor to a Web3-focused venture capital firm managing a USD 75 million portfolio. A frequent media contributor, his commentary and columns have appeared in SCMP, HKEJ, Sing Tao Daily, and China Daily.

My Sustainability Goals for 2025:

1. Push for scalable innovations in carbon reduction, renewable energy, and climate-resilient infrastructure.
2. Promote circular economy models, sustainable packaging, and ethical supply chains.