General Manager
Fred Cheng is General Manager of AIRLAND, leading the brand revitalization through a series of campaigns, with highlighted in curating the flagship in Airland Galleria. Located in the heart of Causeway Bay, Airland Galleria is the focal point of the brand, as well as a multi-functional space supporting local individuals and organizations who look for physical exposure for their dreams.
Founded in 1966, AIRLAND has been the pioneer to introduce spring mattresses in Hong Kong. Over the years, AIRLAND has been focusing on the production of high-quality mattresses and other bedding products. With the belief of “Quality First”, AIRLAND has been moving forward all the way and has been affirmed by governments and several authoritative organizations. As early as 1982, AIRLAND was the first company in the industry to awarded the Q-MARK Certificate, and this continues for more than 40 years as the beloved sleeping companion for countless families in Hong Kong.
My Sustainability Goals for 2023:
Bringing more sustainable practices to my company and people around myself, at a minimal level that could easily be accepted.