Ivan Zeng

Ivan is General Manager of LEGO Hong Kong, Taiwan and Macau. Ivan leads the growth and development of People, Brand and Business growth in these 3 very exciting markets. Together with his team, the 3 markets achieved over +20% growth in 2022 and 2021 with Hong Kong as 1 of top 3 markets with highest active LEGO consumers globally.

Ivan is a passionate advocate of sustainable organization, development and productivity, he led initiatives to provide holistic wellness benefits especially mental wellness, bringing out the best of employees between working from office and home, energizer activities in office to increase sustainable motivation and productivity.

Prior to his current role, Ivan was Regional Head of Marketing of Asia-Pacific at The LEGO Group, leading marketing strategy across 15 markets and also Asia-Pacific’s representation into global product, packaging and marketing development.

My Sustainability Goals for 2023:

Organizations to have big vision but small and actionable steps towards environmental & people sustainability.